The fight for ranking on the 1st place on Google has never been more fierce than now, and with an estimated yearly spending on American search advertising of more than $36 billion in 2017, never have there been so many SEO agencies offering their services. So what is the latest rumors, and what are the trends about today in the world of search engine optimization?

Google has become smarter and better

Google has invested heavily into automating their search algorithms, and enhancing them with AI over the last few years and it has become increasingly difficult to figure out what signals are used and what weight they have individually prior to just a few years ago. The ranking systems in place are now much more dynamic than before, which has meant that the weighting of the many different signals is now also different, depending on which keyword or search phrase you use. Looking for something news related, the novelty (freshness) of an article will be weighted much higher, even without strong backlinks, than if you are searching for evergreen content with information on topics that won’t grow stale, in which case backlinks are still a strong factor. And not only that, but as traditional advertising agencies also focus on SEO these days, the competition has in turn gotten smarter as well.

Topic relevancy is important for SEO

On the vast majority of searches, the domain’s total subject coverage – or relevance if you like – will have a very large impact on the ranking. A large and well-arranged website full of good full information on a single topic, can easily outrank a site with several hundreds of good backlinks that covers many different niches. Some people speculate that domains are given a score by Google, so called informative rankings, that help place certain results very high on searches, more or less without any backlinks, leading to a new sort of abuse in terms of topical networks.

Expired domains no longer works

A lot of people have jumped on the wave of buying expired domains for ranking purposes, and over the years services have cropped up offering people a way to by expensive expired domains hoping to be able to benefit from the inbound links to the domains. However, Google is no slouch and as always on the forefront of fighting manipulations, so they have announced that domains that change ownership and subsequently shift their tone in terms of content, or if the quality are not within the same style as before, then domains will get devalued in terms of incoming links.

Social links have value

Having just a few backlinks and links from large Facebook profiles as well as G + profiles may be enough to rank a personal or informative site better than some businesses that actively build links. SEO Services are now also more and more involved with social media, becoming as much online reputation managers, as technical search engine experts. And while links from most social media are nofollow, some people are speculating that Google now considers traffic/popularity and other similar “social” factors into their algorithms, at an increasing weight. While the SEO community seems divided on this issue, it is going to be a highly debated issue in 2018 for sure.

Work hard and rank well

It is important to understand the necessity of neutral information on a domain and broad subject coverage. You can have many products in your webshop with super good unique texts and lots of images, but if your overall strategy is not including a way of combining all of this into a process in which you gain links and followers, then you need to change something.

Social media online platforms quickly reached mass audiences and have grown in influence in just a few short years. With approximately 3.196 billion social media users around the globe, it seems that nearly half of the world is connected to the most interactive platforms available on the planet.

In the United States alone, social media usage among all ages, genders, and demographics have jumped from 7% to 65% in recent years. Businesses and online marketers have taken this into account and have repeatedly reported social media as one of the most important marketing tools available today. And more and more people are arguing for the case that real likes can be bought and still be good.

In this post, we are going to offer tips for keeping business profiles on social media current, trendy, and how to create more viral content for your target audience. So let’s jump right in:

Getting Your Profile Images Right

While all social media pages provide for vanity, it’s important to promote your brand with the right images. Here’s a quick guide to keep profiles safe from low-resolution image problems:

  • Facebook: Cover Photo (828 x 456 pixels), Profile Picture (170 x 170 pixels)
  • Google+: Cover Photo (1080 x 608 pixels), Profile Picture (250 x 250 pixels)
  • Instagram: Profile Picture (110 x 110 pixels)
  • LinkedIn: Cover Photo (974 x 330 pixels), Custom Background (1584 x 396 pixels), Profile Photo (400 x 400 pixels – minimum)
  • Pinterest: Profile Picture (150 x 150 pixels)
  • Twitter: Header Image (1,500 x 500 pixels), Profile Photo (400 x 400 pixels)
  • YouTube: Cover Photo (2,560 x 1,440 pixels), Profile Picture (800 x 800 pixels)

QA Your Content

Everything you post on social media is entirely visible to every user, so make sure that your content is constantly being analyzed for quality. Anything subpar won’t do so it’s important to scrutinize all your content to meet expectations. Present your business image with complete honesty and avoid confusing or invalid information. Be precise, be adequate, and never post prejudiced or biased comments anywhere, because it can sink your ship faster than the Titanic.

Deliver Outstanding Posts

Beauty lies in the eyes of the beholder and when it comes to your social media accounts you will definitely need advice for the aesthetics. Here are some tips to keep your content happening and viral on the most interactive platforms available:

  • Know your audience well because you will be interacting with them on a weekly, daily, or even hourly basis, who knows. Be their go-to brand for interesting content, even if it’s some oddly satisfying motivational buzz.
  • Offer value. There is simply nothing better than listening to others and feeling like a valued customer. Listen to their stories and make them feel their own value in your company’s eyes.
  • Take conversations beyond their limits. This will help you gain insights coming directly from your customers, which means everything in marketing.
  • Take control of your dimensions, understand your own limitations, and in the end, you need to find things that make people look good. Believe it, ‘good’ sells!
  • Understand the importance of SEO. Search engine optimization is your key to the rankings that you need. Not only will it help keep your current customers, but SEO will lead to new prospects. The fruits of SEO labor are fabulous, and yes, SEO is hard work but it’s worth the effort once you see the returns.
  • Always measure your performance, and if you haven’t yet, then develop a yardstick to do so. There is no rule of thumb since trends and fashions change, as well as customer perspectives. So keep yourself updated and strike while the iron is hot.

Create a Consistent Online Identity

For your business to prosper online, you will need an identity that leaves an impact on your audience. Stick to a well-thought and well-devised plan. Your brand should have a personality of its own, and your online presence should directly relate to your brand. To keep track of news, trends and the latest industry updates you should think about CenturyLink Bundles for incredible services like high-speed internet that’s beneficial for any business that’s running social media campaigns.

We hope this post has been helpful for keeping healthy and updated social media profiles. Social media is the most viral way that your businesses can reach prospective customers across the world. And while there are other things that you can do to enhance your presence online, let’s keep that for some other time. For now, let the Force Be with You!

As we all know that the TV, phone, and internet have become a part of our daily lives. Staying connected to each other is really essential for everyone nowadays. These bundle packages not only fulfill your daily necessities but also offer you with the variety of entertainment media. It’s essential for all of us to get the bundle packages because of the convenience and hassle-free life.

Tip: Before selecting a bundle package from a service provider, it’s important to check a few points

  • Internet Speed
  • Quality of TV channels
  • Number of TV Channels
  • Added Features
  • Special Discounts
  • Customer Service

The purpose of this article is to save yours from all the inconvenience and hassle caused by subscribing to individual service providers. We all know the issues caused due to the individual subscription when it comes to individual customer support to contact and to pay bill separately. There are a few important points to keep in mind before choosing your bundle package.

Tip: Know the Coverage Area of Bundle Providers

The most important point to consider is to choose within available providers in your area. Due to the huge geographical area, it would be difficult for all the providers to be available in every area. So it’s important to know which providers are available. In order to know that, there are many platforms available like Local Cable Deals where you can check all the details necessary related to all the providers and their packages available in your area.

Tip: Know the Discounts on Bundle offers

A lot of providers offer a large number of discounts on their internet bundle offers. Providers such as Spectrum deals offers its customer with rewards and chance to save a few bucks on bundle packages. Bundle packages are provided with the sole intention of offering its customers with the convenience and satisfaction. In order to achieve that, it’s really important for them to offer rewards, added benefits, and additional features at lowest prices to help customers in the subscription. One other benefit of a bundle package is that it, usually, doesn’t charge its customers with surprise fees which is a huge issue with the subscription of all the services (internet, TV, and phone) separately.

Tip: Note Down you Requirements

After going through the coverage area tip, you’ll definitely be able to check which bundle packages are available in your area. But this is not it, as another important point to have in your mind is your requirement of what you want in a bundle package. First, you need to know whether you want to get a Double Play or a Triple Play package bundle package. The next thing to know is the level of usage of all the services in your daily life. For example, you can be interested in getting a really high-speed internet connection instead of a large number of TV channels or phone service. On the other hand, you can also be interested in watching a lot of TV channels with your friends and family rather than using the internet all the time.

To provide ease at every point, service providers offer a chance to create a customized package and other variety of package according to your need.

Car covers are an important investment for all drivers who want to have their automobiles secured against damage. Dust, dirt and little stones are being blown about by air are major elements resulting in damage. Some classic automobiles are both delicate and expensive and hence they need great care. When the car is at home, you can shop it in a garage area and it will be cover from all these ecological risks. However, whenever you are traveling, you will need portable car covers for a high level of security. Some individuals are not yet informed about these floor coverings. Read on these tips to understand more about these floor coverings.

Portable car covers are analogically same as the sleeping bags for automobiles. Drivers are expected to have them whenever they are visiting places where finding garage for their automobiles will not be possible. Now, there are two types of car covers available in the market. These at least give a variety, which drivers can choose from these types.

In a real sense, one of the car covers is similar to a sleeping bag. The cover is fitted on the car to protect it from certain aspects of climate like pebbles on motions, acid rain, and sunrays. These are among the varying weather elements that speed up at which automobiles turn. These covers are convenient for some types of security but other conditions are not suitable for this type of cover. For example, when there is a flaming surprise that is associated with the powerful wind that is holding elements with it, the car will still be susceptible to remove. For the highest possible protection of your car, you will then need another type of car cover.

This type is designed such that when you fix it, it will look like a little home. The car is stored in the little home. In case you will feel the powerful wind that is blowing the materials, they hit the cover and jump off avoiding the car from damage that would have been due to the effect of the material. These covers might need some stands for support. However, in the forest, you can erect them with the help of trees.

Portable car covers are made from different types of elements. Most of the popular elements are both provide security to the automobiles and they are affordable too. Materials used to make these covers are powerful and durable. The material is well resistant to the bad weather.

The protection forming covers have the steal frames. These frames seem to be heavy, but they are very portable with you. The supports are fixed with a drill on the ground to give solid support. You can easily install them and do with little hand tools. Not that these portable car covers are only suitable for solid ground. Otherwise, they may not be effective in bumpy grounds since the stands cannot crack the stone. The supports are also elevated at a far distance from the automobiles to stop rainwater and bad weather like snowfall on the car.

Anti-theft car covers:

Most individuals only think that car covers are only intended for defending the car from climate, dust and other main purposes. Some of the benefits you can get from anti-theft car covers but there are others. One of the basic things that these slim materials can do is defending your car from being thieved. This stands to be shocking as the covers are slim sheets that can be taken off with a cutting blade but it has been proven a fact. Most criminals thieve things because they are seeing them and not because they had plans for it. A cover can stop your personal items from being thieved.

Look at a situation where criminals want to thieve a car in a public place and are not aware who owns the car. This will persuade them to get in the car as fast as possible and drive off at the speed. A car that is cover will need some time to fold, remove and store it, as you cannot just remove it on the road as this will look doubtful and entice attention. This makes the car covers important and cheap antitheft investment strategies.

Other than the exterior, the covers are liable for offering security to the material within your car. A kleptomaniac is criminals who still for the actual excitement of it. If the material that you have stored in your car is not being seen, there is less possibility that a robber will take some time on planning to force the lock of your car. This guarantees the protection of material stored in your car. Additionally, you will need taking off the cover before getting into the car. This is another process will need many efforts and criminals are always in rush and run before being observed by the owners.

Some car covers come with car locks. The cover is a means of making it difficult for criminals to remove the covers. Since only the proprietor has the important factors to open up the covers, criminals will need to split off the covers to get access to get into the car.

The covers fixed with locks also come with wires personalized in them. The wire in the cover is cover with vinyl fabric and is hence friendly to all parts of the car. Some were linked with ruining the color of the car but this one is cover. These covers are sold with grommets and circles for attaching down. The wire is undergone one of the grommets and under the car. Let the end pass through the other grommet and then you can cover it. Your car hide is both covers now. Most individuals prefer using cover and wire car covers since they are hard to remove. Moreover, splitting them will take lots of your time. Additionally, the resources used to remove the cover and wire draws interest or the person who owns the car.